Thursday, February 24, 2005

Press release on T+D magazine redesign

This press release on our redesign went out today. The expansion of my Intelligence column was highlighted--nice.

We hope you like the changes. I'll post the link to the March issue when we have it up.

ASTD’s T+D Magazine to Unveil a New Look, Content Enhancements

Publication Re-design will debut March 2005

(Alexandria, VA) February 24, 2005 – Readers of Training + Development (T+D) magazine, published by the American Society for Training & Development (ASTD), will see a more practical and personality-driven magazine as it launches a new design and some content changes in the March issue. For almost six decades, T+D magazine has covered the art and science of developing people and the systems in which they work to produce results.

Rex Davenport, editor of T+D magazine, anticipates positive reactions to the enhancements in the March issue. “Real-life, actionable items are the name of the game with this re-design,” he said. “Readers will notice that the articles are more applicable to the profession, with less focus on theory. We will incorporate business authors as a complement to the industry writers.”

Some of the new additions and modifications include:

- One page dedicated to research from ASTD and other organizations

- An expanded Intelligence section will open the magazine with news and developing trends

- Shorter, more succinct articles

- An increased focus on “hot-button” topics, or burning issues, in the profession

Readers will also begin to see themselves in the magazine, as the content will profile individuals who make up the workplace learning and performance industry. “New Guard,” a special section that recognizes professionals who separate themselves from their peers through innovative and unique practices, was formerly part of one issue each year. Now, every issue will end with a “New Guard” profile.

In 2004, T+D magazine was named by ICA (Independent Consultants Association) on its list of "Ten Essential Magazines for Consultants.” The American Society of Business Publication Editors awarded special recognition to the column “The Web” in 2002.

For more information on ASTD’s flagship publication, T+D magazine, visit

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